Pura Peduli is a CSR activity concerning nature preservation. PURA joins Green Muria Consortium (Konsorsium Muria Hijau - with environment-concerned companies in Kudus as the members) guided by Central Java Government to preserve Mount Muria - the water source for Kudus, Jepara, Pati, and the people within Muria region. The members of the Consortium help actualizing Kampung Iklim (Climate-Smart Village) in Hadipolo Village, Jekulo District_ The objective of Kampung Iklim is to increase people's awareness of better environmental management, including utilizing waste as value-added, environmental-friendly products.
Activities in Pura Peduli include.
- Water shortage support during dry season.
- Flood and landslide prevention during rainy season.
- Aids for earthquakes and other natural disasters_
- Various community activities during religious holidays and Indonesian Independence Day.
- Health support programs.
- Participating establishment of Kampung Iklim in Kudus Regency, following other cities in Provincial and National levels.
- Executing activities to support the reduction of greenhouse gas emission in reducing global warming effects.
